Hristov consulting certified as services provider for strategic communications
Posted by Aleksandra Hristov on April 9th, 2014 under Events | No Comments »



My company Hristov consulting provided communication consulting and systematic support for organizing “Workshop II FOOD NUTRITION & HEALTH „ for our client IHIS – Nutricionizam . www.ihis-nutricionizam.rs. Workshop was held on October 24th 2013 in Belgrade. IHIS-Nutrition deals with research of food and nutrition. IHIS- Nutrition brings together top experts in the field, enabling excellent technical support to the industry. Industrial entities present the latest scientific achievements in the field of food products. Their activities include, among others, development and consultation in the field of functional foods also. They offer, for example such assistance in formulation and research from functional ingredients to the stability of functional products, and in particular they specialize in the application of nutritional and health statements on food products.
Our communication goals were:
– Together with our client to achieve successful communication with all stakeholders that are important for the conference.
– To nurture and protect reputation of IHIS Nutritionism
– To create key messages for all stakeholders and media
– To achieve and maintain good relationships with the media before the conference, during the conference and after the conference
– Support to IHIS-doo management in their public appearance
Our support included campaign about application of nutritional and health statements on food products. Serbia did not have European standards in this area, but thanks to the systematic campaign Ministry of Agriculture adopt its regulations for labeling products.

What is lobbying, who are the lobbyists’, how and what they are lobbying for?
Is the lobbying important and how it is regulated? How we can use possibilities and results of lobbying? How to prevent that lobbing becomes a fraud?
Gests in context are: In Belgrade – Director of Hristov consulting, consultant for strategic communication and Member of the council of the “Lobby Association of Serbia” Aleksandra Hristov, in Zagreb – owner and director of Vlahovic group and chief secretary of Lobby Association of Croatia, Certified lobbyist in European Parliament, Natko Vlahovic and in Sarajevo- political analyst Adnan Huskic.
You can see the broadcast on:

Aleksandra Hristov, owner and director of strategic communication consultancy Hristov consulting was on TV Mreza on national TV 2 talking about the influence and position of first ladies in Serbia.
You can see the broadcast on:
http://www.mreza.rs/tv-network/previous-episodes/43101/kosovo.html?mediaId=781#781
Slavko Curuvija was assassinated on April 11 1999 on Ester in the hallway of the building he lived in. I was one of the journalists who worked with him form the founding of Daily Telegraph. He was killed 5 days after he was accused in Politika newspaper for “treason”. His friend and family believe his murder was political because of his opposition to Slobodan Milosevic regime.


His widow Branka Prpa gave a statement to the press that giving status of witness protection to Rade Markovic, chief of secret police at that time, destroys the principle of justice.

Photo by : RATOMIR GAVRILOVIĆ-UMETNIČKA KOLONIJA GAVRILOVIĆA
I have performed public seminar on crisis communication in Career Development Center, together with Public Relations Association of Serbia. There were 40 participants present and over 360 viewers on internet streaming. Some of the comments you can see at:
http://www.tvitni.me/tviter_pretraga_hash.php?hash=CCDseminar
At the seminar we answered the following questions:
Hristov Consulting will soon organize specialized training on “Crisis communication” for top managers and public relations professionals.



My company Hristov Consulting together with Belgrade Chamber of Commerce organized the training “Change management in times of crisis” certified by Serbian Ministry of Finance and Economy and Serbian National Agency for Regional Development.

Training was attended by managers of public enterprises and private companies, directors of institutions and their assistants. With intensive interaction the participants were able to share their experiences and get answers to questions like: Is change the only constant? What is changing and how? Can you plan and control the change? What is the meaning of change for your organization? How to motivate employees and gain their support? What is the benefit by those who oppose change? How would you organize team to implement change? Can you find right people? How would you explain the change to your stakeholders? What is the best way to make them allies?

I have a great time performing the training, enabling participants to get the most out of this very important subject.

VIDEO sa treninga
Today is the 10th anniversary of first democratic Prime Minister Zoran Djindjic assassination. I was one of the tens of thousands people who came on “Walk for Zoran” to demonstrate respect for his work and accomplishments. When on Terazije Square I was very said, almost crying and in the same time very proud. Around me there were places, Trg Republike square where I was demonstrated in 1991 against Milosevic and his regime, before the war. Next was Kolarceva Street where students and citizens demonstrated in 1996/97 and I was journalists in independent media at that time, and we were on Terazije square where I remember demonstrations against Milosevic and contra demonstrations by his supporters.
We spent our youth protesting and here are the results.
– The first Prime Minister was assassinated.
– We are still trying to get date for European integrations
– Country is in very bad economic, social and any moral situation
On the other hand I am proud that I was involved with some people who did everything (even gave their lives) for these ideas; against the war, against the regime, that took us back in the past, against other nations. So young people could have a chance to take get education and have future.
I had a great honor to work with Zoran Djindjic in the first democratic government and to know him personally and I am very proud of that.

I was part of the group of experts who organized lectures to sudends as part of the Students meetings conference on Kopaonik organized by Harmonius Academy for Law studies of docent Dr. Nenad Tešic form Law University in Belgrade from 20 to 23 December 2012.

On Friday 21 December as part of the subject Lobzing for EU standards in Republic of Serbia I have presented lecture on public affairs, lobbying and public support. Professor Nenad Tesic presented draft of the new Lobbying Law and Aleksandar Cabrilo president, talked about investments in lobbying. The lectures were interactive and I had excellent response from the students. Great experience in the wonderful mounting surroundings.

Next day, Ana Perovic chief of staff in the Ministry of Finance www.mfp.gov.rs and Jelena Akovic legal advisor in SIEPA www.siepa.gov.rs talked about government support to foreign investments in Serbia. After that I have presented case study on lobbying campaign for the Law on Universities in 2002. Dr Veselin Sjekloća special adviser in the Ministry of Buildings and Urbanism www.mgu.gov.rs and Dr Nenad Tesic presented the lobbying for the Law an Planning and Building. All lectures were interactive with the debate on the subjects.
Bureau for social research BIRODI supported by Fund for open society organized training “Fighting corruption and professional Associations’ within the project “Building Integrity and professional associations and identifying a basis for collective action”Training has been organized in Banja Koviljaca from 8 to 10 October 2012.

The survey conducted by the Bureau for Social Research (BIRODI) within the project “Construction of the integrity of the profession level in Serbia” during 2011 noted a low level of integrity of professional associations. In addition to these findings, the need to improve the organizational and functional capacity of professional associations became one of the key issues in the development of the profession and civil society.

The main areas of training were the fight against corruption professional associations and the fight against corruption, system integrity in the profession, protection of whistleblowers (persons who report corruption), and the lecturers were Nebojsa Tasic Head of IT training programs of the Anti-Corruption www.acsr.rs, Zoran Gavrilovic, director of the “Society Against Corruption,” and Dimitrijevic Pavle, executive director of BIRODI.
As a representative of the Lobby Association of Serbia (Council member), I was present at the training, which will certainly affect how the Association recognize their role in the fight against corruption, and the potential for mutual cooperation that contributes to the creation in a coalition of civil society to achieve the goals of common issues.
